.The documents in Google.com Analytics 4 could be confusing. Take, for instance, acquisition files-- the channels sending out web traffic to your site-- at Records > Acquisition. The area details two types of achievement: individual and also web traffic (i.e., sessions).I'll resolve those documents in this particular post.Web Traffic Sources in GA4." Consumer accomplishment" vs. "Website traffic accomplishment".These pair of reports in the Acquisition section disclose where each visitor originated from. Customer acquisition represents the preliminary resource that delivered the individual to your web site. Visitor traffic acquisition is the most current.Claim a newbie website visitor came to your site from hitting an all natural hunt listing. GA4 is going to assemble that preliminary go to in the "Organic search" stations for both records. Yet if she leaves behind and returns a couple of days eventually coming from a Facebook advertisement, GA4 will specify the 2nd visit in the "Paid for social" network in the "Visitor traffic acquisition" document and "Organic hunt" in "Customer achievement.".To put it simply, the "Visitor traffic acquisition" file does not vary between new and also returning individuals. It presents the overall treatments and where each originated. The "Consumer achievement" document presents the overall individuals and also their first (new) source.Channels.Both files show "default stations teams"-- traffic-source classifications-- including:." Direct." Website visitors that keyed your link in their web browser's hunt club." Organic Search." Website visitors who clicked on an organic directory on Google.com, Bing. or even another internet search engine." Organic Social." Website visitors that clicked on an organic article on a social media sites site." Email."." Spent Search."." Paid Social."." Reference." Website visitors who clicked non-ad hyperlinks on third-party web sites." Organic Video." Visitors that clicked non-ad links on internet sites such as YouTube, TikTok, and also Vimeo.For information on each channel, click on the pull-down menus on each document. In "User Achievement," click on the "First customer nonpayment channel team" food selection and also choose "Very first consumer source" for the list of emerging domains.For in-depth resources of consumers, click on the "Very first user nonpayment network group" food selection as well as select "1st user source." Click on image to increase the size of.In the "Website traffic Achievement" report, click "Treatment nonpayment stations group" and select "Session resource.".For detailed resources of treatments, click the "Session nonpayment stations team" food selection as well as choose "Session source." Click photo to expand.The varieties may be different due to new versus returning brows through.You may limit each reports to a solitary webpage by means of the "Include filter" possibility at the top.Select "Include filter.".Click "Select sizes.".Select "Touchdown web page + inquiry cord".Select "has" below "Suit style.".Mix your webpage's URL slug (the component after the "/") or any type of word (like "much smaller") coming from that link.The visitor traffic as well as customer achievement documents will certainly currently show information for that link.Restriction the accomplishment mentions to a singular page, such as this instance for a link including "smaller sized." Click on graphic to enlarge.In a lot of cases, the user and also website traffic achievement reports are compatible. The distinctions, once more, come from returning site visitors. Regardless, the records reveal the resources of traffic-- networks that present your company and also travel return visits.